North carolina Real estate

It is estimated that more than 550,000 people have moved to North Carolina in the past five years. In order to support this influx, the housing market has seen a surge in real estate sales and new developments. This has catalyzed the use of aerial photography and videography.

Prominant and growing cities in the Triangle area:

• City/Town: Population
  • Raleigh: 499,825
  • Durham: 301,870
  • Cary: 182,659
  • Apex: 75,977
  • Chapel Hill: 64,028
  • Wake Forest: 56,764
  • Holly Springs: 48,674
  • Fuquay-Varina: 46,317
  • Morrisville: 32,628
  • Clayton: 31,732
  • Knightdale: 21,829
  • Wendell: 16,845
  • Rolesville: 11,854
  • Zebulon: 10,505

Aerial imagery is a powerful tool that is able to gain additional perspectives on each property. When utilizing drones to capture aerial photography, the landscape is able to come into complete view that draws potential buyers into imagining their future life at their new home. This could be applicable to all homes, however, it can detail the lifecycle of new developments. Aerial imagery can be utilized to document important progress updates and give site managers a real time snap shot of the progress being made.

Aerial videography can be a unique way to market a home via social media. It can be used to capture the attention of potential buyers and make a home come to life. Combining multiple angles will create a “film-like” prospective and allows a detailed story to be told through marketing.

When combining both photography and videography, Real Estate agents and builders are able to bring more attention to their prospective buyers, thus increasing the likelihood of reduced days on the market and uncertainty.